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Thursday 14 July 2011

Search Engines Change How Memory Works - most simple facts don’t need to be remembered can be accessed online -

Search Engines Change How Memory Works - most simple facts don’t need to be remembered can be accessed online - 


Thanks to search engines, most simple facts don’t need to be remembered. They can be accessed with a few keystrokes, plucked from ubiquitous server-stored external memory — and that may be changing how our own memories are maintained.
A study of 46 college students found lower rates of recall on newly-learned facts when students thought those facts were saved on a computer for later recovery.
If you think a fact is conveniently available online, then, you may be less apt to learn it.
As ominous as that sounds, however, study co-author and Columbia University psychologist Elizabeth Sparrow said it’s just another form of so-called transactive memory, exhibited by people working in groups in which facts and expertise are distributed.
“It’s very similar to how we use people in our lives,” said Sparrow. “The internet is really just an interface with a lot of other people.”
In the study, published July 14 in Science, students typed trivia statements — “Bluebirds cannot see the color blue,” “Al Capone’s business card said he was a used furniture dealer,” and so on — into a computer.
Half were told that the statements would be erased, while the other half believed the statements were saved. When asked to recall those facts from memory, the “erased” group fared almost 40 percent better.
Sparrow said the findings should be seen as an early-stage investigation into the relationships between online tools and cognition, which despite the omnipresence of Google, smartphones and cloud computing have been little studied.

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