Sales of Sex Toys Surge in Recession -
Sex sells, duh. And, apparently, during an economic recession, sex-related sales—from Trojan condoms to wine and chocolate—have been particularly hot.
“At a time when unemployment is high and bank account balances are low, people are passing the time by getting busy,” Stefan Dallakian, the owner of Paris Intimates – an online sex toy distributor—told me. It's estimated that the sex-toy business is a $15 billion industry. As the U.S. economy has worsened, Dallakian said that he has seen sales for sex toys skyrocket.
At a time when the average consumer has less disposable income, Dallakian actually said that the Return On Investment, or ROI, has been quite high. Some models even come with a 10-year warranty, which he said, “works out to less than a penny per use, which makes it a much better investment than the stock market.”
It used to be that sex toys were only sold in specialty stores, but the shift to online purchasing has also boosted sales due to a key ingredient: anonymity. “People no longer have to drive to the porn store and make a face-to-face purchase,” Dallakian said. “Online ordering with discreet shipping saves you the embarrassment of exposing your kinks to strangers, and there’s absolutely zero risk of running into somebody you know while shopping.” As an added bonus to discreet shopping, ordering online is often cheaper and offers a wider selection of products.
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http://www.cnbc.com/id/43839344
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